The girl assures that being an influencer than exercising a profession.
The world has evolved, in modern times new jobs or ways of generating income have been created. Whereas before parents longed for their children to obtain a degree in order to get a better paid job, now with the advent of the internet, companies like TikTok or YouTube offer new life and economic options with a job that was previously just a dream, it is more, it was not even known: Being an influencer.
Becoming an influencer is the equivalent of being the new rising star that millennials dreamed of being. This new profession has come to break the paradigms of society, offering a dream life, living in your image and being known and loved by all. In reality, it is a dream and a supposedly “easy” goal to achieve, many have sold the idea that all you need to achieve it is a phone with a camera, internet access and charisma. However, few know that this dream also entails a lot of work, effort and, above all, luck.
Achieving success in social networks was the goal of Estrella, a teenager who told her father that she wanted to leave school to dedicate herself to making TikToks. Given this statement from her, her father took her to a construction where he himself works and just recorded a TikTok where she gave him a lesson and exposed it.
In the video, the father interviews Estrella and asks her several questions about her life project as an influencer, to which she replies that he would be better off as an influencer than a professional.
Later, the adult gives her a speech where he affirms that money “costs sweat” and forces her to try to carry a sack of cement, showing that it “weighs much more than books”.
The video already has almost 8 million views, more than 500 thousand likes and thousands of comments that are divided into all kinds of opinions. Some applauded the father’s choice, but others called his actions humiliating, as well as his daughter’s ban on making TikToks, despite the fact that he made one himself.
The father’s clarifications soon arrived: «Of course he can do it, and put the maximum effort into it. I do not deny it. But you also have to put the same effort into studying. He can’t drop out of school just to record tiktoks.”
Obviously we are in a contradiction, since the video precisely demonstrated the scope and success that a person can obtain on social networks, however, there is the question of wanting to leave school, which is something that many parents question, mainly because of the girl’s age.
But to put more context let’s explain
How much can an influencer earn?
Most of the influencer’s income is from advertising, and that is where good business comes from. According to internet experts, there are 4 types of influencer, which are classified according to their number of followers:
- Nanoinfluencers: between 1,000 and 10,000 followers.
- Micro-influencers: up to 100,000 followers.
- Macroinfluencer: between 100,000 and 1,000,000 followers.
- Megainfluencer: more than 1,000,000 followers.
Nano influencers could promote their work for $10 to $100 per post. While megainfluencers can charge between 1,500, 10,000 or up to 50,000 dollars depending on their popularity and the number of their followers. Not a bad deal, right?